Personal Publishing Principles

When’s the last time you went to an actual website to read a real article written by a human, without being slapped in the face by pop-ups, cookie warnings, ads, and lead-generating magnets? It’s past time to get back to the basics of the WWW. So, here are a few thoughts on how and why this website and extensions of itself exist. First off- This is a one man publishing house. So no one else to blame but me.

My Personal Site

Can be the best place to build relationships and network.

This is where I can offer my thoughts products and services best.

When someone does a web search of me, I’d rather project intentional information that I am responsible for and not some random post on social media to be taken out of context.

This is the best spot to test all my ideas/projects/products that I come up with. Not all will work, but those that do not will see a proof of concept.

This is my place where I can express myself (see below for my blog principles.) The newsletters, micro posts, blog articles, e-zines, presets and more are offshoots.

My Personal Blog

This is my personal site. There are many like it, but this one is mine. The content and style are uniquely my own in its content and style. All articles are not to be reflective of anyone else but myself.

The most successful websites reach out and share with others. Online friendships and networking opportunities have come from twenty plus years of writing.

There is no competition.

Thinking out loud in public builds trust and shows progress towards a successful idea.

Long and short form writing on a personal website gives you an honest glance inside a writer’s brain.

Building relationships means you share stories. Stories solidify relationships.

This website has oscillated between a personal journal, to honest product reviews and networking with others. There is no intent to show that I am an authority to speak on anything, or I know more than you. I am too humble for that.

This website will always be anti-advertising, anti-algorithms and anti-tracking.

This website and its maintenance help my brain.

Perfection, consistency, and expectations die here.

Failure and success will both be public here. New things are tried, most fail, but an effort to be anti-boring is strong.

My Personal Newsletter

The free newsletter is an extension of my personal website. It promises to be easily digestible, free-spirited, informal and informational.

An attempt at consistency will be made because people enjoy their routines. I’m leaning towards Sunday morning deliveries, just like the newspapers of old. Remember those?

Obscure links to points of interest, fun, hand drawn or photos shared with interesting illustrations.

The newsletter makes $0 and is not intended to spam for any amount of money. All products I share are free to use and retain a Creative Commons license ©© with attribution.

The newsletter’s intent is to share, build relationships, network, share, etc. There are no pay walls. This is to gather an audience only.

It’s a private email list. No information will be shared. Ever.

I write for only two people: you and me.

I curate information that is of interest to me. Not only that, but I share, and sometimes people enjoy them.

The Internet Is Broken

Anyone else noticed that today’s WWW is insufferable? I don’t specifically know when it turned, or why most users became jerks, but I’ll go ahead and guess about 2010. Making money off of content became more important than the content itself. This is a long post, but in short, the best way to fix it is to write good stuff and to be nice to other people. As the WWW was intended.

In the past, we got to enjoy content-rich websites created by people from all walks of life. They built and hosted their websites and networked with others to share their stuff, and it worked. Internet = interconnected. We learned from others, and we benefitted from other’s unique knowledge. Nowadays, there are advertisements everywhere, clickbait headlines as well as the tracking and selling of your private data and browsing habits. Where did all that good stuff go? To Facebook, Instagram, Twitter, Tumblr, etc. etc.

Content creators, webmasters, and anyone with a hobby blog generally gave up and went the easy route of 180 character tweets and generic posts about what they ate and where on Facebook. Boring. People used to write, or photograph, or paint stuff that others would want to read. People used to write blogs, whether they were read or not, no one knew. Aficionados of every imaginable topic would research and post their findings for all to see.

When the tech conglomerates started to gather and consolidate web properties, the content was squeezed out. These platforms were nicknamed Web 2.0 as if version 1 needed upgrading. Version 2 was not an upgrade in my mind, in fact, it made the internet worse.

Ad-driven content became a thing. You had to pay to play. The more eyeballs and attention on your stuff can be monetized to the widest possible audience. The internet became deceptive and, oddly, less social. Users became mean and divisive because now there was perceived competition.

It is almost impossible to find good content on the WWW now. Type a topic of interest on a conglomerate-ran browser, and you’ll have to sort through at least two pages of the search to get to anything that isn’t ad-driven and would be relevant to your search.

When you do come across an interesting link, you are bombarded with sneaky and not so sneaky tactics to get your attention and your data. Web windows will pop up blocking the content, asking you to submit your personal info and subscribe. Pleas to purchase something that is offered. Advertisements litter the site with most, overwhelming the content you want to see. “Like me on Facebook”, Comment! Subscribe! Retweet! That is just what we see, but goes unseen is the amount of personal data that is collected and distributed to the tech conglomerates. Did you do a search on a medical symptom? Well now, the next website you visit will have a pop-up advertisement on a specific cream to help remedy that. It’s disgusting, invasive, and intolerable.

Where are people writing now instead of their own homegrown webpage? Social media. If you write on Facebook or post images to Instagram, the only people who can see it our the users on the platform. Have a business and your “website” is only a Facebook business page? Half of your potential customers cannot see it unless they are a Facebook user. No, thanks. Instead, people are writing out their limited thoughts on a limited platform that does nothing to further a conversation. That is, if you can actually see it on the FB platform. Facebook’s algorithm guarantees your content will be buried in favor of something they claim is more interesting (read that as attention-getting and therefore more potential ad revenue for them.)

I won’t continue on about how the political and social media outlets combined are divisive and spiteful. I stopped both after the 2016 election, and I am blissfully ignorant.

All this wasted time, effort, content, and energy spent on these proprietary platforms do nothing for the individual except to make themselves money.

What’s the fix?

Create your own website. WordPress has free (with ads) hosting options as a start. Or you can use WordPress on your own hosted site. Web hosts and your domain name makes it yours and on the cheap.

Write or post anything you’d like. It’s yours to do with as you please.

Network. Reach out to other like-minded people and build each other up.

If you must use social media, put your content on your site first, then distribute to those outlets. Add a link back to your website and point potential followers there instead. POSSE: “Post On Site, Syndicate Elsewhere.”

Send the website owner an encouraging email.

Comment on a post of theirs.

Subscribe to their RSS feed and don’t miss a thing.

Use ad-blockers, browsers that promote privacy and mean it, and a VPN.

And finally, make good content to share for anyone who may take an interest and be nice to others.

Extra Extra!

This website has a newsletter subscription. Now you too can get infrequent, rambling and just a tad insightful commentary on anything I feel like sharing in your e-mail inbox.

What will not be shared is your personal information, privacy, or advertising. I detest these violating practices and promise not to violate your trust.

So why a newsletter and why now? An easy question gets an easy reply: I am not on social media or writing to other publishing firms like I have in the past and therefore need to expand my “reach.”

The newsletter is a first effort hosted through my website and server host so it is def on the cheap. There will be a lot of learning, tweaks and formatting along the way.

The invitation to receive a newsletter <— can be done by clicking that link, will be at the bottom of every post (see below), and on the page footer (see even further below.)

This is a third option in an effort to connect and communicate using the tried and true internet protocols: e-mail, RSS and newsletter. Thanks for your interest!

RSS feed: https://chrisdenbow.website/feed

E-mail:  hello@chrisdenbow.website